1Add PixelMe’s website tracking code: Anytime someone visits your site, the PixelMe pixel gets triggered to log which pages they visited so you know exactly how people move across your website.
2Setup pixel events: When a visitor takes an action that’s important to your business as a result of your ads, such as sign-up, start trial, or subscribe, their sequence of actions get shown in your PixelMe dashboard.
3Connect your ad data: Integrate your data from ad platforms such as Facebook and Google to see all your ad costs, spend and data in one place.
4Add UTM tags to your links: Setup links you use in your ads with PixelMe’s UTM builder to see how people arrived at your site from your acquisition campaigns.
5Plug in your payments platform: Sync your ads revenue data from your payments provider (Stripe, PayPal, and more) to measure your ROI from all your acquisition channels and see if you’re hitting your KPIs.
6Measure and grow: Since all your advertising and traffic data is now in the same place, it’s easier than ever to get an accurate picture of where to increase or decrease your ad spend. Find out at a glance which campaigns are most valuable to you.